We design real estate back office software solutions that help your staff be more productive and your company more profitable.
Our real estate back office software is designed to help residential real estate brokerages be more efficient and profitable. We help automate the management of agents, listings, sales, commission calculations, payments, associate billing, escrow, lead, and referral management, accounting, and much more. We provide flexible and customizable reports that will help you make the best decisions to grow your business. And, we partner with the top transaction management software platforms, providing you with a fully integrated closing process.
We partner with the best software companies in Real Estate
Our back office solutions are the central hub for your companies most important information. We make it easy for your data to automatically be pulled into our solutions or pushed out to third-party vendors. We work with the top Transaction Management, Lead Generation, CRM, General Ledger, and many other types of vendors in the real estate software ecosystem.
What Clients Are Saying About LanTrax
Scott McGrory
Chief Financial Officer
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“Since implementing Profit Power we’ve strengthened the reliability of our data. We’ve seamlessly integrated into the Dynamics accounting system platform and implemented central processing for most of our real estate transaction activity. We’ve also improved workflow so that brokerage offices can focus more on listing and selling.
The Profit Power team is very knowledgeable about their product and responsive to support inquiries. The one critical thing for us, based on bad experiences with other vendors, is that the Profit Power team doesn’t attempt to address every little nuance that a client might request for their environment. If it makes sense and adds value for all clients, then consideration is given and implemented within a subsequent software release so that all users benefit.”
Robert Pennick
Chief Financial Officer
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“Profit Power has given us a better customized way to pay agents under all our commission plans and have that information dropped into Microsoft Dynamics GP each day for better accounting controls. The Escrow module has saved time and efforts with money in and money out each day and balancing of those accounts on a monthly basis. The reporting capabilities are good and tell the whole story for the agent as well as branches and the total company.
Profit Power is a great investment for a broker looking to expand with acquisitions. You can continue to add companies on to the system with the same commission plans or different plans to pay the agents and keep up by location and company. Agents will appreciate the quality of the information they get with each closing.
The support team is always there to assist with any challenge you feel you may have or changes to systems already in place. Training is excellent as well as continual support by the entire team of support staff who are spread across the country for better service and communications with users of the system. Good people who are ready and willing to help with any support needed.”
“LanTrax has helped us find the best ways to use our resources.”
Les Sease
Director of Information Technology
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“Anytime an issue arises, it is addressed very quickly by the Profit Power support team.”
Susan McKenzie
Accounting Manager
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“Any time you switch back office accounting systems, you are going to have some hiccups. However, the Profit Power team reviewed any issue we ran into with care, and the solution implemented was always smooth. Overall the process was easy, which was not what we expected.”
–Susan McKenzie, Accounting Manager Coldwell Banker Advantage
Learn more by reading our case study with Coldwell Banker Advantage
The top real estate firms in the country rely on our solutions every day.
Daytona Beach, FL
Client Since 2018
Charlotte, NC
Client Since 2015
Chicago, IL
Client Since 2010
Philadelphia, PA
Client Since 2016
Chicago, IL
Client Since 2009
Charlotte, NC
Client Since 2009
Chicago, IL
Client Since 2013
Asheville. NC
Client Since 2012
Charleston, SC
Client Since 2012
Detroit, MI
Client Since 1999
Raleigh, NC
Client Since 2019
Seattle, WA
Client Since 2002
Greeneville, SC
Client Since 2009
Raleigh, NC
Client Since 2005
Albany, NY
Client Since 2014
Wilmington, NC
Client Since 2012
Troy, MI
Client Since 2012
Memphis, TN
Client Since 2012
San Francisco, CA
Client Since 2009
Akron, OH
Client Since 2009
Point Pleasant Beach, NJ
Client Since 2009
Columbia, SC
Client Since 2006
Raleigh, NC
Client Since 2002
Houston, TX
Client Since 2002
Charlotte, NC
Client Since 2004
Armonk, NY
Client Since 2002
Pittsburgh, PA
Client Since 2002
Buffalo, NY
Client Since 2012
Seattle, WA
Client Since 2012
New Orleans, LA
Client Since 2013
Sarasota, FL
Client Since 2013
Omaha, NE
Client Since 1999
Hockessin, DE
Client Since 2009
Brighton, MI
Client Since 2010
Detroit. MI
Client Since 1997
St. Petersburg, FL
Client Since 2018
Minneapolis, MN
Client Since 2011
Davenport, IA
Client Since 2003
Cincinnati, OH
Client Since 2020
Avon, CO
Client Since 2016
Las Vegas, NV
Client Since 1999
Jacksonville, FL
Client Since 2013
Princeton, NJ
Client Since 2013
Shelton, CT
Client Since 2006