Level up with LanTrax

The Top Back Office Solutions Provider for Real Estate Brokers

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Our solutions are designed to help your staff be more productive and your company more profitable.

We create real estate back office software solutions designed to help brokerages be more efficient and profitable. We help automate the management of agents, listings, sales, commission calculations, payments, associate billing, escrow, lead, and referral management, accounting, and much more. We provide flexible and customizable reports that will help you make the best decisions to grow your business.

Profit Power: Back Office & Accounting Solution

Powerful back office & accounting software for the small to large real estate broker.

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LeadTrax: Lead Management Simplified

Lead automation, efficiency and insight for small to large real estate brokers.

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SMARTS: Real Estate Back Office Simplified

Affordable back office management software for the smaller real estate broker.

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An hour of your time now can save you countless hours later.

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LanTrax

We partner with the best software companies in Real Estate

Our back office solutions are the central hub for your companies most important information. We make it easy for your data to automatically be pulled into our solutions or pushed out to third-party vendors. We work with the top Transaction Management, Lead Generation, CRM, General Ledger, and many other types of vendors in the real estate software ecosystem.

appFiles
DocuSign
DotLoop
SkySlope
TransactionPoint
ZipForm Plus
CommVersion
Homes.com
ReadyChat
MoxiWorks
Intuit QuickBooks
Microsoft Dyamics
RealScout
MooveGuru
Realtor.com
eRelocation
Zillow
Buyside
Quotation Mark

What Clients Are Saying About LanTrax

Diane Turton, Realtors
“Since implementing Profit Power we’ve strengthened the reliability of our data.”

Scott McGrory
Chief Financial Officer

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“Since implementing Profit Power we’ve strengthened the reliability of our data. We’ve seamlessly integrated into the Dynamics accounting system platform and implemented central processing for most of our real estate transaction activity. We’ve also improved workflow so that brokerage offices can focus more on listing and selling.

The Profit Power team is very knowledgeable about their product and responsive to support inquiries. The one critical thing for us, based on bad experiences with other vendors, is that the Profit Power team doesn’t attempt to address every little nuance that a client might request for their environment. If it makes sense and adds value for all clients, then consideration is given and implemented within a subsequent software release so that all users benefit.”

Latter & Blum
“Profit Power has given us a better customized way to pay agents under all our commission plans.”

Robert Pennick
Chief Financial Officer

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“Profit Power has given us a better customized way to pay agents under all our commission plans and have that information dropped into Microsoft Dynamics GP each day for better accounting controls. The Escrow module has saved time and efforts with money in and money out each day and balancing of those accounts on a monthly basis. The reporting capabilities are good and tell the whole story for the agent as well as branches and the total company.

Profit Power is a great investment for a broker looking to expand with acquisitions. You can continue to add companies on to the system with the same commission plans or different plans to pay the agents and keep up by location and company. Agents will appreciate the quality of the information they get with each closing.

The support team is always there to assist with any challenge you feel you may have or changes to systems already in place. Training is excellent as well as continual support by the entire team of support staff who are spread across the country for better service and communications with users of the system. Good people who are ready and willing to help with any support needed.”

Carolina One Real Estate

“LanTrax has helped us find the best ways to use our resources.”

Les Sease
Director of Information Technology

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“LanTrax has helped us find the best ways to use our resources. We use LeadTrax, a lead management software solution, that helps us track all of our leads that our company generates and we have mechanisms in place for reporting to give feedback to managers and upper management. We were also able to use LanTrax to help us where our previous developer left off. They were able to transform the intranet and make it a hub of everything that goes on. LanTrax has been a good partner. We can get somebody on the phone very quickly and can usually get an answer to a question very quickly.”
Howard Hanna

“LanTrax provides us with one-stop shopping.”

Kevin Durawa
Director of Support Services

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“LanTrax provides us with one-stop shopping. Our back office accounting software works hand-in-hand with the lead management system, which also works hand-in-hand with our web vendor to have seamless integration between all of these products. LanTrax has brought all of these people together to provide a smooth integration in all of our technology services.”
Heart

The top real estate firms in the country rely on our solutions every day.

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Daytona Beach, FL

Client Since 2018

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Charlotte, NC

Client Since 2015

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Chicago, IL

Client Since 2010

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Philadelphia, PA

Client Since 2016

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Chicago, IL

Client Since 2009

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Charlotte, NC

Client Since 2009

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Chicago, IL

Client Since 2013

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Asheville. NC

Client Since 2012

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Charleston, SC

Client Since 2012

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Detroit, MI

Client Since 1999

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Raleigh, NC

Client Since 2019

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Seattle, WA

Client Since 2002

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Greeneville, SC

Client Since 2009

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Raleigh, NC

Client Since 2005

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Albany, NY

Client Since 2014

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Wilmington, NC

Client Since 2012

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Troy, MI

Client Since 2012

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Memphis, TN

Client Since 2012

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San Francisco, CA

Client Since 2009

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Akron, OH

Client Since 2009

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Point Pleasant Beach, NJ

Client Since 2009

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Columbia, SC

Client Since 2006

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Raleigh, NC

Client Since 2002

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Houston, TX

Client Since 2002

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Charlotte, NC

Client Since 2004

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Armonk, NY

Client Since 2002

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Pittsburgh, PA

Client Since 2002

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Buffalo, NY

Client Since 2012

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Seattle, WA

Client Since 2012

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New Orleans, LA

Client Since 2013

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Sarasota, FL

Client Since 2013

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Omaha, NE

Client Since 1999

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Hockessin, DE

Client Since 2009

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Brighton, MI

Client Since 2010

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Detroit. MI

Client Since 1997

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St. Petersburg, FL

Client Since 2018

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Minneapolis, MN

Client Since 2011

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Davenport, IA

Client Since 2003

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Cincinnati, OH

Client Since 2020

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Avon, CO

Client Since 2016

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Las Vegas, NV

Client Since 1999

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Jacksonville, FL

Client Since 2013

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Princeton, NJ

Client Since 2013

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Shelton, CT

Client Since 2006